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Reading: Marathon held in Jammu to promote girl child empowerment
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Marathon held in Jammu to promote girl child empowerment

The News Now
Last updated: March 23, 2026 4:54 pm
The News Now
Published: March 23, 2026
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Jammu: Vijaybhoomi University and its affiliated colleges on Sunday extended the Kanyathon initiative to Jammu, after Bengaluru and Mumbai, by organising the first-ever edition of the girl child empowerment run in the winter capital during the Navratra festival.

The event, conducted at the University of Jammu campus, saw participation from over 1,000 runners, including students, police personnel and educators, who ran under the theme “Say Yes to Life, No to Drugs.”

“Kanyathon” is an initiative of students from the Jagdish Sheth School of Management, IFIM College, IFIM College of Law and Vijaybhoomi University. It was organised by the Centre for Developmental Education (CDE) in association with the Jammu-based Lalitaditya Sports Education and Health Organisation, a spokesperson said.

The run was flagged off by Shiv Kumar Sharma, Deputy Inspector General of Police, Jammu–Samba–Kathua Range, who highlighted the role of women in security forces and encouraged girls to lead with confidence and courage.

“India’s daughters have never waited to be called, they have led. On our borders, in our forests, on our seas, women in uniform have proven that courage wears no gender. The CRPF, the BSF, the Indian Army, the J&K Police — women stand at the front in every force that guards this nation,” DIG said.

Participants included schoolgirls, mothers and women police personnel, many running in solidarity to spread awareness against drug abuse and to advocate safety, dignity and equal opportunities for girls.

Organisers said the Jammu edition marked the 15th national run of the initiative, which has previously been held in Bengaluru, Mumbai region and Pilani, collectively drawing thousands of participants across the country this year.

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