Medlife launches range of superfoods to cater to growing demand for healthy eating options

TNN Bureau. Updated: 6/12/2019 4:51:47 PM Health and Lifestyle

Mumbai, Jun 12 : Medlife, India's largest online pharmacy and one of the fastest growing holistic healthcare platforms, has launched a new range of products under the label Medlife Superfoods.
The range includes roasted flaxseeds, watermelon seeds, sunflower seeds, and flax pumpkin seeds, apart from roasted mix seeds.
Made from all-natural ingredients, Medlife Superfoods are healthy and tasty at once and come with an FSSAI Certification.
According to Tushar Kumar, Founder and CEO of Medlife, ''We are happy to launch our own category of superfoods under the Medlife umbrella as another step towards our agenda of helping customers live a healthy
life.
''With people getting more health conscious, there is an increasing demand for nutritionally dense food. Consumers are willing to try new things, which explains the increased popularity of superfoods.
''All our superfoods are high on health, without compromising on taste. We expect an increased demand in this
category, as we offer customers the benefit of convenience and functionality, through door-step delivery''.

The different varieties of seeds are handpicked, roasted under controlled conditions, and packaged to provide high-quality superfoods. They help in managing mid-day hunger pangs, support healthy weight loss, promote digestion, are good for the skin and hair and come loaded with nutrients.
They are packed with vitamins, minerals, fibre, protein and other essential nutrients. When combined with regular exercise and a balanced diet, these superfoods can make a person feel energised and help achieve better health outcomes.
The company has a customer-centric approach and offers genuine healthcare products from authorized dealers at discounted prices, cashback, and referral discounts. Its other USPs include a transparent inventory-led model and the steadfast conviction to sell drugs, only against a valid doctor's prescription.

Medlife services over 20,000 deliveries across 29 states and 25,000 pin codes. The company recently crossed the 1000 crore-plus run rate, as of March 2019 and expects to achieve overall sales of Rs 1500 crore, with an exit run rate of Rs 2000 crore, over the next financial year.



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